More than just “champagne wishes and caviar dreams,” wineries today can be investments, part of a portfolio. This is often the case in Bordeaux.
In Bordeaux, wineries are known as Chateau. They may only use the grapes from their vineyards to produce wine. As such, their size limits their production. The volume produced is further limited by the rules related to the appellation or AOC. This ceiling on Bordeaux’s production cannot be significantly raised, yet wine has become an increasingly popular beverage around the world. This keeps prices, particularly for recognized and higher end labels, and making them a good investment.
Many of Bordeaux’s Chateaux are bought by companies as investments. Insurance companies, banks and other large corporations own most of the Chateaux (there are still some family owned ones) A recent trend is Chinese businessmen and investors, who see Bordeaux wines as a desirable high-end product, wanting to invest in the region. In recent years, over 30 chateaux have been bought by Chinese and many more such deals are in the works. Sometimes, the Chateau’s entire production is shipped to China. I’ve just found yet another reason to travel to China.
Until then, enjoy these shots of Chateaux In Bordeaux.
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